Small Business, Big Opportunity

Small Business, Big Opportunity

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Winning the Right Customers Through Smart Marketing and Advertising Rob Hartnett ... and Advertising benchmarks, Ogilvy on advertising, Prion, 1983, reprinted 2001, London, UK Principles of marketing Powerpoint slide 17.7, Kotler, Wong, anbsp;...

Title:Small Business, Big Opportunity
Author: Rob Hartnett
Publisher:Small Biz, Big Opportunity - 2006

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